Home > The Best of Squidoo

The Best of Squidoo

Screen Shot 2014-04-02 at 2.51.52 PMWe’re pretty excited to share something brand new with you today.

Squidoo was founded on the premise that great content should be shared, featured and applauded, that “the best” means something special. For years we’ve used lensrank to calculate excellence and it works very well, however lensrank is only one layer. The second layer is the human element…Purple Stars, SquidooHQ spotlights, Lens of the Day and boosts, but we wanted more. A special element that really lets lensmasters shine.

So today we’re ready to add in a third layer to surface excellence. It’s called “The Best of Squidoo”.

“The Best of Squidoo” allows the SquidTeam to handpick our most interesting, generous, useful and just plain awesome content and showcase it in one place. So we’ve created 12 new “Best of…” subdomains for books, movies, music, product reviews, crafts, food, how-to’s, kids, culturetravel, home, hobbies, pets and Halloween.

If your lens is editorially selected for “The Best of Squidoo” it will live on a new subdomain and be surrounded by quality content on specially themed entry pages.

This is a really nice perk on Squidoo (the biggest we’ve ever offered) and a way for you to raise the bar not only on Squidoo, but as an author on the web. “The Best of Squidoo” is not about popularity or lensrank, it’s about editorially finding the best content and showing it off, front and center for the world to see.

So how does this all work, and what are the perks?

The process is acutally pretty simple. We’ve got a team of real humans who are searching the site for great content. Once a reviewer finds a lens that they love they’ll promote it to one of our new subdomains. This means that if you get promoted you’ll have a new URL, unfortunately this also means that your social media numbers will be zeroed out, but your lens will have a new home as a “Best of Squidoo” lens on a newly themed page like this.

The perks of being “the best” are good. In addition to being on a new subdomain (which we’re hoping will bring in more traffic because the entire subdomain will reflect excellence). Best of…lenses will also participate in a special payout pool.

How to I get on a “Best of Squidoo” list?

It’s actually pretty easy. You’ll need to be found by a SquidTeam member. We’ll be adding new lenses to the “Best of Squidoo” lists on a daily basis and new and updated lenses will get top priority.

What if my lens doesn’t make it?

That’s the way the ball bounces so to speak and we don’t mean this in a negative way. Not every lens will make the lists and it’s not the end of the world. In fact it’s an opportunity to up your game. If you’re consistently not getting selected take a look at lenses that are, learn new techniques and think about ways to raise the bar on your own writing.

Finally we’ve compiled a list of  tips to get you started:

Thanks (as always) for embracing new ideas on Squidoo. We’re pretty excited about growing this one and cultivating our best content, with your help of course. We couldn’t do this without you.

Bonnie Diczhazy is the Editor-in-Chief of the SquidooHQ Blog. Send her a Tweet at @bdkz.

  • britflorida

    Wow – I LOVE this!

    • bdkz


  • Ruthi aka abitosunshine

    Another splendid idea from Squidoo to feature the Best, I love it!

    • bdkz

      Thanks Ruth!

  • flycatcher


    • bdkz


  • mountainmist

    Terrific-the more promotion the better for all!

  • grammieo

    Oh I’m sure you will have some wonderful lenses to showcase, there are many, really good writers here. This will just help to nudge them a tiny bit further…………great idea!

    • bdkz

      Thank you!

  • serendipity831

    Groovy! :)

  • kinworm

    This is quite a major addition and a very welcome one. It sounds like a really awesome idea.

    • bdkz

      Thanks Marie, we’re really excited about this too.

  • StephenJParkin

    Great idea I hope to see some of my best lenses featured soon!

  • katiesnow

    Wow…fantastic idea!

  • veryirie

    I’m excited all over again. Raising the bar is ALWAYS a good thing. Thank you!

  • RenaissanceWoman2010

    I really love seeing cream rise to the top. This sounds like a great perk. Here’s to pushing the best of boundaries. Thanks for rewarding excellence. Very much appreciated!

  • nancycarol

    Another terrific idea! This is wonderful and thank you very much!

  • bdkz

    Also I’ll post the link to Halloween soon : )

  • kiwinana71

    Great, Love this, Thanks! Squidoo is a great writing platform!

  • JoanneOtt

    Great idea Bonnie. Outstanding lenses deserve the extra boost this will provide.

  • mountainmist

    Terrific idea! Gotta get to work!

  • JoanneOtt

    Will there be a separate category for tv lenses?

    • bdkz

      TV will go in Movies. But within Movies there is an explore TV list:

      • JoanneOtt

        Thanks for letting me know Bonnie.

  • KampSeagull

    Very cool! Thanks for always takong steps to improve and prote the site. Question… is it possible to get another link under our lens lists so we can keep track of which lenses are featured on Best of pages? Kind of like the Purple Star folder… I understand if it’s not but thought I would ask. Thanks again!

    • bdkz

      Thanks! Great idea to have some sort of dashboard notice. I’ll add this to the wish list.

      • flycatcher

        Yes, that would be a very useful dashboard item … please! :)

      • KitandCaboodle

        Yes a notice of some sort would be great so we can see easily which of our lenses are making the cut and which ones are not. Great idea Kamp!

  • Kathryn Grace

    Cool idea. I’m off to read the links you provided and learn more. Exciting to imagine how this one might play out over time.

  • partybuzz

    Sounds like a great idea. I’ll be interested to see these Best Of lenses. :)

  • Arachnea

    Wow! Another something great from Squidoo. Love it!

  • Arachnea

    Just one question. How long will the selected lenses reside on the “newly themed page”?

    • Tom Maybrier

      This collection will be ever-expanding, so assuming there are no extreme changes to the lens that cause it to violate the TOS, a “Best Of” lens retains its status and will be eligible for inclusion on a list as long as it’s live on Squidoo.

      We want to showcase as wide a variety of lenses and lensmasters as possible, so the lenses on each list will be continually changing to reflect that goal.

      • Arachnea

        Thank you, Tom.

      • Titia

        Does that mean that if the Best of… list reaches 100 lenses, no other lens can be/will be added to that categorie anymore?

  • dbodnariuc

    The best feature ever. This is a wonderful idea. I am not sure if my lenses qualify for this, but it’s really a great idea.

  • RyanPlantagenet

    This is fantastic news! Sorta a lottery with words instead of numbers! Absolutely perfect!

  • KyraB

    A great idea! :)

  • melaniekaren

    Thank you for taking the time to organize and begin this new great idea. :) The team at HQ just keeps pumping out so many new great ideas in such a short period of time. I appreciate all of the hard work. I can tell that individuals of HQ go well beyond a 40 hour work week. So, again, thank you.

    • bdkz

      Thanks Melanie!

  • bejeezers

    Sounds a really great idea.

  • Waxing-Lyrical

    Great idea! Is this just for review lenses or are older-style lenses included too?

    • bdkz

      It’s about 80% review lenses and 20% traditional lenses.

      • bdkz

        We’re starting to add more traditional lenses in, so please do update any that need a little polishing : )

  • tjhousel

    This is great! It also felt fantastic to go through the list and find my name a few times.

    • Tom Maybrier

      I bet, you are in great company!

  • TheCureForYouthMinistry

    Sounds good to me. I just have to find time to get my ideas into lens format :)

  • fullofshoes


  • artyfax

    Sounds good, will the old links be redirected?

    • bdkz

      Yes they will redirect.

  • LynnKK

    This sounds inspired! And inspiring!

  • Tracy1973

    This is soooo exciting!! Can’t wait for it to start!!

  • penguinvw


  • YourIslandRoutes

    This sounds like a great idea! I’m happy to see this focus on quality.

  • mbgphoto

    Sounds like a great idea. I’m up for the challenge.

    • Tom Maybrier

      That’s what I like to hear!

  • jsr54

    Squidoo has really upped the ante in the last year, this is just the icing on the cake!

  • MSchindel

    Bonnie, I just returned home and saw this FABULOUS new feature/perk! Finding new and better ways to reward and promote “the best of the best” content is, indeed, a cornerstone of what makes Squidoo so special. And I assume that putting the best of the best content into the new category-specific subdomains will help visitors as well by elevating this top-notch content in relevant search engine results pages.

    Thank you for one of the most exciting developments in the history of Squidoo!

    • bdkz

      Thanks Margaret!

  • ChocolateLily

    Seems good to me!

  • ConjuringCrystal

    I can’t wait to read them and challenge myself to get there!

    • Tom Maybrier

      You’ll find some great inspiration for sure. Best of luck to you!

  • Ladymermaid

    (Hoping that a few of my articles make the grade) – Will the linkage that we have over the years created for our lenses still be live or will we have to search these down and change them to the new url?

    • bdkz

      The lenses will redirect : )

  • Deborah-Diane

    This is a wonderful idea! Thank you all so much!!

  • TableTalk

    Great Idea! Like it :)

  • MaggieMoo12

    This sounds like a great idea hope i make it one day

  • kellylakelly

    Great idea !!

  • VanessaPrieto

    What a fantastic idea!!! I’m still new to Squidoo, but I am such a fan! Keep up the great work!! :-)

  • Pukeko

    Really neat perk. Bonnie, does the old URL re-direct?

    • Gil Hildebrand

      Yes it does

      • Pukeko

        Wonderful news! Thanks Gil :)

  • SgtCecil

    sounds cool

  • Truth_is_23

    More reason for me to be on squidoo. Let’s do this

  • JMoonstar

    I thinks this is a great idea!

  • Spirality

    Great opportunities!

  • skiwolf

    So you are going to take away all the link value that people have taken years to build, to put people in the sandbox, which will take 6 months to recover from, on NEW pages with Zero Page Rank?

    Sounds like a HORRIBLE Idea to me…

  • KateHon

    Woo-hoo, Squidoo!

  • Laura Brown

    Who wouldn’t like the chance to make a better payout from their lenses> Good luck with the extra workload to Squidoo staff. There must have been a lot going on behind the scenes.

  • Steph Tietjen


  • CherylFay

    Awesome! It’s always nice to see things moving forward for the better!

  • paperfacets

    Will the number of lenses in the lists be fixed?

    • rms


  • flycatcher

    I just thought of a question – about Google Analytics.
    If we had a subdomain for our account, and had Google Analytics set up on it, what happens now if some of our lenses go over to the new subdomains? Will the stats on those lenses still be tracked by GA, or no? (I’m not worried about traffic or links, etc., I do understand that lens URLs will be redirected, that’s all cool – I’m just wondering about any possible changes to the GA tracker and what we see in our Analytics dashboards.)

    • flycatcher

      Just to answer my own earlier question about Google Analytics, in case anyone else was wondering too – yes, GA is tracking the “best of” lenses just the same as always. All is well. :)

  • hjohn1024

    Great feature! I hope I will make the list one of these days. I am still learning…

  • favored1

    Bonnie, I’m confused about something. If the URL is changed all our links to those lenses on other sites will no longer work. How does this affect those things? Thanks.

    • rms

      They will be redirected. No worries.

  • jam-jam-77920526

    that sounds sooo cool!! :)

  • sybil-watson

    Love, love, love it! After working a 40 hour week and wrangling children, errands, and pets, this gives me new inspiration to keep on writing!

  • lhbeninger

    Whoa! This is very cool…

  • TalkingFreebies

    What a way to motivate, challenge and encourage each of us, THANK YOU!
    Excited to participate, set goals and come up with unique content.

  • CreativeArtist

    If the lens gets a new URL, will past links to the old URL not work? Otherwise, it sounds pretty nice.

  • vikksimmons

    Interesting idea. Looking forward to reading all of the rich content you find.

  • CreativeArtist

    I think I get it now. It’s a new URL but it’s also selected from newly created lenses. Good idea!

  • Rusty-Quill

    Looks like a nice new feature (I did just notice that the lensmaster links (in the sidebar) on those pages are going to error pages though. So a few bugs to work out still)

  • ellyse2003

    this is a great addition and a wonderful opportunity for us all.

  • hendrixlisa

    Great idea Bonnie ! I got some new information by reading this post .. Thanks !

  • ahearter
  • technofranchise

    It’s another exciting feature

  • jyotirmoy-me

    Interesting !!!

  • rainingz09

    This is a great incentive to create better lenses.

  • DreyaB

    This is a brilliant idea – am loving this! Thanks also for picking a few of mine. :0)

  • tim-bader-982

    Coooooolllllll!!!!!! What more can I say? Thanks!

  • BrianS

    I think this is a great idea, search engines are all about quality content these days and if Squidoo corals its very best content on a separate sub-domain it will be sure to be irresistible. Of course links to the lenses are also very important, especially if they occur naturally. Fingers crossed for a brilliant initiative.

  • DaveStone13

    Fascinating. This is a powerful turn toward promoting excellence as a criteria all by itself. It took some guts to do this, along with the other recent impressive changes. Obviously, I like creating on Squidoo’s formats, but now, I’m a fan too. One of the smartest moves ever. Thank you.

  • mjogiyal


  • adventuretravelshop

    Bonnie this is fantastic. Brilliant! And some of my lenses have been chosen what a boost!! Thanks you so much. Yabadabasquidoo!

  • scarywoodwitch

    Oh this is sweet!

  • NickHerc

    Thank you!

  • ronniestrong

    got to think about how to really wow, and make sure I am doing it. No sense in being boring, just a draining waste of time and energy. Wow and zing is the only way to go.

  • thegembank

    now… this is interesting

  • glowchick

    I think this is great!

  • spahi992


  • flycatcher

    Quick heads-up re a little fix needed on the new Best pages – broken link to our profiles in the sidebar. e.g. “” format which goes to the “Burp” page. Otherwise…. it’s looking good!

  • Upon-Request

    Very cool guys!

  • KitandCaboodle

    Thanks for promoting quality work, Bonnie. This inspires me to review my lenses for improvement. Anything that will make Squidoo as a whole higher quality will be good for all of us as individual writers.

  • Merrci

    How nice of you to put this all together. Great idea and a huge plus for us. Thanks so much.

  • cheerfulnuts

    This is exciting! I think this is a great idea! It will definitely encourage more lensmasters to create quality lenses. :) I have a couple of questions. If a lens made it, would it stay there permanently? Is there a limitation on the number of lenses featured there?

  • survivoryea

    Very good idea and something new to strive for!

  • lucasuk86

    great idea!

  • seriousnuts

    This is really nice!

  • artbyrodriguez

    This is an idea I really like!

  • Ruthi aka abitosunshine

    I just discovered (when visiting today’s LOTD) that the Lensmaster bio bylines are non-working. I tested a few others, my own included. When I click on the “by Lensmaster name” I get the big green monster! Of course, I knew to remove “crafts” from the URL, but most will not bother to do that.

    • bdkz

      Thanks Ruth, I’ll look at this.

      • Ruthi aka abitosunshine

        You’re welcome, Bonnie.

      • Ruthi aka abitosunshine

        Bonnie, this same error page is showing up for the “review by” lensmaster links on product review formats too.

  • DownToEarthLiving

    This sounds great!

  • BenBush

    Maybe this will be helpful to my career….I hope it does!

  • mmwarsan

    Wow, thats great, it will be interesting for every squidoo memeber

  • unholyscribe

    Great idea. . . . Even better if you pick one of mine . . ;-)

  • unholyscribe

    Thanks for taking one of my lens to the new platform under the ‘hobbies’ section. . . .

  • getmoreinfo

    Thanks for the update on the best of squidoo and how it works.

  • ezmsoft

    Great Idea, now I have a new Goal…. beeing among “The Best” one day…

  • MarcellaCarlton


  • Robert Connor

    So much Squidoo so little time!

  • Anonymous831

    Fantastic idea! Love this.

  • HealthySkinCanada

    Still new to Squidoo and trying to figure it out but I guess this is good?? lol

  • lyndamakaracreations

    Is the special payout pool in addition to regular tier payments or instead of them?

  • jeremie-modine

    I can’t wait to get my first lens posted there

  • RinchenChodron

    Can;t the social media #s start fresh when you publish it on the best of squidoo? Interesting to see what the outcome of this is.

  • Titia

    Does that mean that if the Best of… list reaches 100 lenses, no other lens can be/will be added to that specific categorie anymore?

  • DeniseMcGill

    Wow indeed. I’m impressed and awed. Can’t wait for what happens next. Never dull here.

  • little_tim


  • oombawkadesign

    Fabulous Idea!

  • patgoltz

    I suggested awhile ago that wild animals should be a separate category from pets, and I don’t remember who I gave the suggestion to, but that person thought it was a good idea. I was wondering because it hasn’t happened, and I would like to suggest it again. There’s no “best of” for this type of topic, either.

  • 0ctavias0fferings

    An interesting idea

  • mmwarsan

    thats great..i love it

  • iproreviews

    Nice, Love this

  • smine27

    I really love this idea. Thanks for doing this. it makes me more excited to be here at Squidoo.

  • MarathonRunning

    Fantastic project and a great motivation! Thanks!

  • karen-kwok

    can’t wait to see

  • smine27

    Brilliant idea!

  • WitStop

    I’m stoked about this opportunity. Thanks Squidoo people!



  • Debs

    Wow…certainly something to aspire to. I hope this doesn’t make Squidoo too cliquey though…with only 100 lenses for each topic this is going to be a very exclusive club…thousands of excellent lenses will suddenly be seen as second-class lenses I fear. To make it fairer maybe there should be a rule of 1 lens per category for each featured lensmaster…that way the top 22 lenses won’t ALL by one (admittedly fabulous) lensmaster (see Food). Also…as a gesture of good will towards the Squidoo community maybe Seth Godin’s less-than-spectacular review lenses could NOT appear in these lists! I really DO appreciate the efforts being made to keep one step ahead of Google, however, and kudos to the team for the constant striving for quality at Squidoo!

    • bdkz

      Debs, there are endless spots on the list. If you click on the “explore lenses” links in the side bar you’ll see Top 100 lists for the sub topics. Our advice. Study the lenses on the lists, that’s what we’re looking for in terms of quality.

      • Debs

        Thanks Bonnie…I’ll go check ‘em out!

  • Shari

    This is an awesome idea! Whether I get picked or not, thanks for this great new change.

  • pupypower

    This looks to be interesting.

  • razkal-gmg


  • d-artist

    Seems like a great way to showcase quality lenses!

  • EditorDave

    okay … I consider myself .. .*nudged* … :-)

  • Grifts

    Will old pinterest pins and other social media links still link properly to the new pages?

    • bdkz

      Yes : )

  • raveonstudio

    Great idea!

  • goldenrulecomics

    wow — thanks for choosing some of our articles!

  • goldenecho

    This is very cool…but a question. If a lens gets choose as “best of” and they get a new URL, can the lenses still be found through the old URL?

    • bdkz

      Yes : )

  • gloria freeman

    This is another great idea from squidoo.

  • SamuraiMarine

    Pretty nice… thanks for the new path to success.

  • Lucildoll

    Very interesting! something to aspire for.

  • favored1

    I was wondering how someone can find our articles when the switch is made. I’ve clicked on several names and photos but they come up blank. Are the links going to be fixed soon? Thanks.

    • bdkz

      This is being fixed. Sorry about that.

  • PaigSr

    Its interesting seeing one of my lenses suddenly getting traffic.And now finding out why. I need more time to read. Thanks for another great way to share.

  • teriann

    Super, duper opportunities to continue to shine, Thx Squidoo for continuing to provide these incentives to bring out the best in us.

  • milkcananime

    Hoping some of my lenses can make it in the list

  • boa11kfh

    Great idea. I haven’t made any new lenses for ages though.

  • egr-renovation


  • shermanmorrison

    This seems like a really good idea. Glad the SquidTeam is keeping things fresh and exciting!

  • deuspade

    I don’t know how it took me so long to find out about this site. Great concept!

  • larrybla


  • egr-renovation

    good idea love it

  • Lovelifelaughter

    I’m so glad I did this quest. I found some great lenses. :)

  • AtlantaGeorgia

    This is fantastic! Thank you!

  • DebMartin

    Yay! I’m looking forward to browsing the “best” and hopefully hanging my lens hat there too.

  • supercibor

    This is really amazing the quality of these lenses keep getting better and better

  • janblencowe

    Wow this is super!

  • crystalwriter

    Great new perk for inspiring people to do their best–and to keep their lenses updated.

  • lravidlearner

    Glad to see excellence highlighted. Are only lenses in these 12 topic areas eligible?

  • Nightcat

    This is awesome and thanks for the unexpected promotion! Now on to conquer the Halloween subdomain, hehehehe. :)

  • ottoblotto

    So honored – thank you!

  • happynutritionist

    This is great..I just went through each category, very nice…and I do appreciate being featured in a few places, thank you so much.

  • grammieo

    Thanks for letting me know that one of my lenses made it to the Best of……..I’m honored and grateful….

  • notsuperstitious13

    This is going to be exciting.

  • raveonstudio

    Thank you for choosing my Burt’s Bees lens! I can’t wait to get back to writing!!

  • trudidyer

    Just made the “Best of…” list. What an inspiration to continue creating lens here on Squidoo! OK, now that I’ve got that out of the way, I’m off to create another! Thanks Squidoo, for recognizing my work!

  • StephenC

    I like this very, very much!

  • Mickie_G

    I just counted all of my lenses that have a blue thumb. Thank you HQ.

  • Wir55

    Hi Bonnie, This is a great idea. Just one question though. I have a few lenses which have the designation for either Best of Movies or books. How come I can only see 1 of the 4 when I click on the word movies or books above?

  • Aladdins-Cave

    Thank you for adding my BOOK on to the Best of Squidoo list. Very Happy. Cheers from DOWNUNDER

  • davdlynch

    Thanks for this new incentive to strive to make better lenses.

  • Evelyn_Saenz

    Thanks for letting us know :)

  • Wir55

    I have a few lenses that made this list, but I don’t see them on the pages

  • fivee05

    Wow! I hope my lenses could be a part of this eventually. :-)

  • 3QuartersToday

    I got another BEST OF lens, thank you so much! It is so encouraging to get recognition for hard work. Looking forward to the new payout structure. When written correctly lenses take a lot of time, there is no quick way to write, and I’m happy to be heading in the right direction.

  • ahearter
  • StrongMay

    A Best-of button appeared beside two of my lenses, but the little icon at the top of the page says I have 0 Best-of lenses. I can’t find my lenses on the best of lists. Does this mean they were once on the best-of list and then removed?

    • Wir55

      Same with me. I saw one of mine listed but that was it.

  • bikerministry

    Very honored!

  • Sir_Daniel_UK

    Erm, great idea, but has there been a mistake? Five of my lenses are now marked as having been included here!

  • marsha32

    I was in shock when I opened my dashboard today and seen that blue icon on several of my lenses.
    Thank you!

  • nateb11

    Very cool. And a very good idea.

  • d-artist

    I found one of my lenses with a theme of “Best of Culture” promoted Best of Squidoo and receiving an email congratulating me…the theme is different…now it doesn’t fit the lens subject or colors…are we suppose to change our lens themes without borders and such??? I realize I put too much of my artistic taste into it…it’s just my way of expressing.
    Also, I have no idea what the Blue icon looks like, I don’t see one.
    “Are we going this direction eventually for all our lenses?”

  • Rob3

    What a great idea!

  • grammieo

    Thank you Bonnie and members of HQ for moving my lens into the Best of Culture. It is a topic that I am very happy is getting some attention and hopefully will result in more people getting out to help those who are still struggling with illness. I am humbled and appreciate your help in getting the word out!

  • Bonfire46

    I cannot even thank you enough especially for the inspiration!

  • miriamyentraccm

    Thank you, it’s such an honor!

  • desertdarlene

    Thanks! Especially for the two thumbs up on two of my lenses. :)

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